As I was nosing – ahem I mean – researching on Twitter this AM, I came across an interesting tweet from my pal Paul Alan (@PEIPaulAlan) suggesting we #SpreadTheGoodWord about great customer experiences we have encountered. Cue light bulb moment. Rewind for just a second to a session I was asked to present yesterday on social media. A group of local business owners who were a tad agitated about the amount of people they see complaining about a variety of things online, including customer experiences. This is why they are skeptical about joining social media (topic all in of itself … More

As a business owner, emotions run high. There are days that leave you feeling like you’re on top of the world and days when you wonder how you’re going to handle everything being thrown your way. This following post really resonated with us here and I wanted to share it. Mark Binns is a marketer and entrepreneur (brother in law of our very own Dawn Binns) and Chief Marketing Officer at Mobio INsider (www.mobio.net) in Vancouver. This is Mark’s post: Have I mentioned that it is all about people? I have a very successful young friend in Toronto named Bill. … More

It’s true; I have a strong interest in social media. I love to talk about it, learn about it, utilize it and educate others on it. When I’m offline for any amount of time, I get a little jittery – but that’s a discussion for another time. I’m also very honest in telling people that social media and I have a love hate relationship on a day-to-day basis. I love it because I’ve seen it do great things for so many. I find it incredibly frustrating because most people have such unrealistic expectations for it. Including this wide spread obsession with being … More

How Do You Eat An Elephant? As a business owner, project manager, event planner or in simple everyday life, we are often so overwhelmed with how much there is to do, we choose to do nothing at all. The project is so big, the mandate so huge, the goals so lofty – how and where do we start?  Better still, how do we stay motivated when the end doesn’t appear to be in sight? Often, it can feel like you’re trying to “eat an elephant”. Trying to devour something so huge that at first glance it just seems unmanageable. So, … More